The first new Barbra Streisand album title since 2018’s Walls, Release Me 2 is the eagerly-awaited second volume of Barbra Streisand rarities, a timely companion to her highly-successful 2012 Columbia/Legacy album Release Me, which entered the Billboard 200 at #7, making it her 32nd Top 10 and 7th consecutive Top 10 album at the time.
Barbra Streisand: Release Me 2
Netflix’s Prom Song Contest
We partnered with the team at Netflix to celebrate the release of The Prom by encouraging our followers to channel their inner Emma Nolans, Alyssa Greenes, Dee Dee Allens, and more in #netflixpromsong singing challenge!
Results: 200 submissions across all socials, 100,000+ reach across all socials.
On the one year anniversary of the Broadway shutdown, we reminded our followers that Broadway is Unbreakable– with a little help from the queens of Six!
Results: 150,000+ reach across all socials, 15,000 views across all socials.
Ride the Cyclone Cast Recording
Get ready to Ride the Cyclone– this ad campaign for the release of the original new musical had a great reach across socials that notified our followers to stream the brand new cast recording.
Results: 40,000+ reach across all socials, 5,000 views across all socials.
In partnership with the LA Philharmonic and Hollywood Bowl, we’re spending the summer giving away tickets to some incredible performances to our readers– including this can’t-miss concert from Cynthia Erivo!
Results: Numbers: 30,000+ reach across all socials, 200 entries.
Two lucky winners will win tickets to Cynthia Erivo's concert with the @LAPhil at the @HollywoodBowl! Deadline to enter is Friday, July 16 at 11:59pm ET. https://t.co/JT2TfGIQ02
— BroadwayWorld (@BroadwayWorld) July 12, 2021