Special Units

ALL MATERIALS NEED TO BE SUBMITTED AT LEAST THREE BUSINESS DAYS BEFORE LAUNCH TO GUARANTEE TIME TO LOAD, TEST, AND ADDRESS ANY UNFORESEEN ISSUES.

New Interactive Units

Expandable Desktop Units

Dimensions: Starts at 970×250, and expands to 970×500 on user interaction.

Formats – Static image, animated image or third party tag/HTML (can contain video)

Sample 1: Suffs – Click for Interactive Preview

Desktop – Pushdown Unit

Formats – Responsive, can be static image, animated image or third party tag/HTML (can contain video)

Dimensions: 2450×600

Desktop Pushdown Unit example

Interactive previews:

Sample 1 – Click for Interactive Preview

Integrated Feature Unit

This unit should be a 680×200 iFrame. However, we can also take it as regular, fully-integrated third party banner tag, if that's easier.

This unit must be interactive and feature rich, it should include a feature that makes it unique from a traditional banner. This unit should also be responsive so that it displays across all devices.

This placement is designed for a unit that is as interactive as possible, whether that is incorporating live messages for your social media feeds, special video, exclusive posts, etc.

Integrated Feature Unit example

Countdown Clock

This unit is generally comprised of a 300×100 banner, either as a tag or image and link, and a standard countdown clock. BWW will upload the clock separately.

However, if you would like to build a custom clock into the banner, the entire unit (banner and clock) should be 300×200.

In both cases, the banner should include copy about what the clock is counting down.

Countdown clock example
Countdown clock example 2
Countdown clock example 3

Logo Burn

Logo burns incorporate a show, client, or event's logo into the traditional BroadwayWorld logo found in the top left corner of all BWW pages.

For this, we require a static, transparent .png for this placement. See examples below.

Logo burn examples

Below Article Unit

Below Article Unit banner
Bridge Incident Heart Sellers Constitution Peril Birthday Gentleman